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@adkchappy Well, here's where panel data gets a bit weird, since people can live with their parents and a partner, so the answers aren't cumulative. I just highlighted a few points, and skipped 3 other data points: 15.4% live alone (so you're part of the 1 in 7 that live alone) 27.9% live with...

@pen15lover Yes, households making a combined $80k or under represent 63% of Canadians 16-64 according to GlobalWebIndex. Those making a combined $100k or less represent 75%! If you have a HHI over $165k, you're in the top 6% of Canadian households.

@pen15lover Thanks! It's an important point you've made. Unfortunately, even Reddit staff wouldn't be able to know the make-up of PFC subreddit (since they wouldn't have accurate demographic, geographic and psychographic data)... so at best everything here is directional. However, to your...

@james111 No, I dug in a bit deeper and you were right -- I had accidentally included my Q1/Q2 2020 data in there. If I look at Reddit circa 2016 (since 2015 didn't have big enough sample when I pulled it), it was 60% male, 40% female. So I think you're right in that 10 years ago it may have...

@james111 Let me give you some data on that (using the same study, but going back 5 years). :) It was estimated that there were about 1.5 million Reddit users in Canada in 2015 (now that's estimated to be over 5.4 million as of 2020). Using Q1-Q4 2015 data, 58.5% were male, and 41.5% were...

Inspired by a post from @faithwillnotfail (link to original post), I thought it would be helpful, given that I'm a marketer who licenses research (updated quarterly) on Canadians and their media usage, for PFC subscribers to understand the demographics of Reddit users in Canada. TLDR at the...